Mining Your Existing In-Force Block Increases Revenue

Open enrollment may be over, but you don’t have to wait until Q4 to start building your revenue stream. Maybe you’re thinking, “I’ll just wait a few months until I can start signing people up for healthcare again, right?” WRONG. Maybe you’ve experienced a letdown after signing up for a new group only to realize many employees decided to opt out of the plan. How can you fix that? Luckily, there’s a way you can increase your revenue without searching for new clients, and it starts with Direct Primary Care (DPC). DPC is a voluntary membership offering that solves systematic coverage gaps while significantly boosting revenue. DPC gives employees who lack day-to-day care healthcare access, helping with employee retention and cutting costs.

What is Direct Primary Care?

Direct Primary Care is a non-insurance, no-claims membership healthcare alternative that is slowly rising to become a fixture in healthcare. In fact, DPC memberships are seeing an average annual growth of 36%, reaching a total growth rate of 241% from 2017-2021.

How exactly does Direct Primary Care help increase revenue?

DPC gives you the option to explore new opportunities for your employer groups and those individuals who may have opted out from participating in an employer-sponsored health plan. Since it’s not insurance, DPC can be implemented at any time of the year.

Here’s how it works:

You’ll receive a “marketing fee” for each employee that you sign up for our DPC membership, and those marketing fees are paid every month a member is enrolled in our DPC offering. You’ll be able to offer this membership during the off cycle, so there’s no reason to keep putting pressure on yourself to sell, sell, sell during open enrollment. Our membership can be offered to employers with as little as two employees and up to thousands spread across the county. Our flexibility allows employers to offer our affordable membership as a voluntary or company-paid option. We are nationally scaled and our willingness to pay health advisors a marketing fee makes us an attractive option.

Here’s what DPC has to offer:
  • Affordability: A no-claims membership coupled with aligned patient/physician incentives drive affordability—enabling employers to offer lower care costs, empower employee health, and deliver better patient experiences.
  • Accessibility: Unlimited access to our proprietary private physician network (PPN), in-person chronic disease management, urgent care during business hours and 24/7 access to virtual care, provides peace of mind to our members.
  • Transparency: Upfront fixed pricing gives transparency to empower patients to make smart, budgeted healthcare decisions—preventing post-visit surprise charges or opaque payment responsibilities.
  • Mobility: A nationwide footprint for our members allows them to have access to medical care anywhere in the country. Our unique structure allows us to share medical records between our physicians in our PPN to better service members —eliminating care fragmentation and chances for misdiagnosis.
Why Healthcare2U?

Healthcare2U has a proven history of offering quality care to people who need it. For the past ELEVEN years, we’ve dedicated ourselves to perfecting our DPC membership so employers can offer a healthcare benefit that truly fits their workforce. Our hybrid membership is like no other, and we’re proud to offer something that no other DPC company can.

Here’s why we’re different…
  • Our membership is available in all 50 states.
  • We focus on chronic disease detection, prevention, and management. Six in ten adults in the US have a chronic illness, and it costs $4.1 trillion in annual healthcare costs.
  • Our membership emphasizes the doctor-patient relationship, so members don’t just feel like another patient.
  • We offer a Patient Advocacy Line (PAL) that’s staffed with bilingual, certified medical professionals who walk employees through their membership and schedule all care for members.

With Healthcare2U’s DPC membership, you’re not only helping increase your revenue during off-cycle, but you’re also helping employers offer an affordable, quality healthcare option to their employees. If you’re interested in learning more about how DPC works, fill out this form to contact us, and a representative will reach out to you soon!

Healthcare2U CEO Andy Bonner Discusses DPC on Outcomes Rocket Podcast

Andy Bonner, CEO and Founder of Healthcare2U, was invited to speak on the Outcomes Rocket podcast on Direct Primary Care (DPC). Bonner spoke about the medical journey that led to him starting Healthcare2U and his mission to improve healthcare accessibility and affordability for all.

Click here to listen to the podcast.

To learn more about Healthcare2U’s DPC membership, check out our blogs.


Healthcare2U CEO Andy Bonner Writes for About the Rise of DPC

Article: The Rise of Direct Primary Care in America
Featured: Andy Bonner

Andy Bonner, CEO and Founder of Healthcare2U, recently wrote an article for about the rise of Direct Primary Care (DPC).

Bonner discussed in the article how it’s rising specifically in America, how DPC puts patients first, how it enhanced the doctor-patient relationship, and more. He explains how DPC has been rising for years, and that it is rapidly gaining momentum as a viable alternative to the traditional fee-for-service healthcare system.

Read the full article here:

Healthcare2U’s Salvation Army Angel Tree Donation Featured in FOX 7 News

Healthcare2U showed up at the Salvation Army in Austin, TX, complete with Santa, his helper, and a trailer full of toys.

The company adopted a total of 75 angels and ten toy tags and even earned a feature in a FOX 7 News story. This is the second year the company has participated in this holiday event.

To check out more coverage of Healthcare2U in the news, check out our “In the News” section on our website.

Healthcare2U CEO Andy Bonner Discusses DPC on Self-Funded with Spencer Podcast

Andy Bonner, CEO and Founder of Healthcare2U, was invited to speak on the “Self-Funded with Spencer” podcast on Direct Primary Care (DPC). Bonner spoke about why he thinks DPC is the future, how he started his DPC journey, and how his company Healthcare2U is making waves in healthcare as the nation’s fastest-growing hybrid DPC membership.

Click here to watch the podcast.

To learn more about Healthcare2U’s DPC membership, check out our blogs.


True or False: Holiday Health Myths

The holidays are here, and something that’s on a lot of people’s minds is food and health. Does turkey actually make you sleepy? Does sugar make kids hyper? Are the holidays really the most stressful time of the year?

We sat down with Healthcare2U’s co-founder and Chief Medical Officer, Dr. John Rodriguez, to ask him if he thinks these holiday health “myths” are true or false.

Turkey makes you sleepy- FALSE

We’ve heard this theory numerous times, but it is, in fact, false. Tryptophan, the chemical in turkey that people are referring to that causes sleepiness, doesn’t make you sleepy on its own. What does make you sleepy, however, is when you eat foods that contain this chemical and a large number of carbohydrates. This includes carb-heavy foods like bread, desserts, potatoes, etc. So no, you won’t fall asleep if you eat turkey on its own, but if you add a whole Thanksgiving meal on top of it, you might need a nap!

Sugar makes kids extra hyper- FALSE

Research shows that while some people may believe children experience a “sugar rush” where they become hyperactive, studies show that is not the case. Doctors have surmised that the extra energy is due to emotions of excitement, not from extra sugar in their system. Having said that, it is still not advised to give children large amounts of sugar at once, as it isn’t healthy!

The holidays are the most stressful time of the year- TRUE

Unfortunately, this myth is very true. Most American adults – 74 percent – say that Christmas is stressful, and 55 percent say it is the most stressful holiday of the year. A large percentage of the stress is due to the extra money spent, preparing one’s home for guests, and spending time with family.

Here are some suggestions for people who find themselves stressed around the holidays:
  • Make sure you’re planning ahead and keeping everything organized, as the holidays can easily become chaotic, and that adds to the stress.
  • Keep track of holiday spending- overspending is a large part of holiday stress.
  • Take time for yourself. Take some deep breaths and maybe do a hobby that you enjoy to take your mind off any stress you might be experiencing.
  • Ask for help if you need it!
  • Limit your drinking. While some people drink around the holidays to help relieve stress, it can make it worse.

Were you surprised by any of these myths? We hope you enjoyed us debunking some classic holiday health myths, and if you’re interested in learning more about how to manage holiday stress, check out our blog from the last holiday season or a WAFB-9 News interview Dr. Rodriguez was featured in.

Healthcare2U introduces Direct Primary Care Advantage

Press Release: Healthcare2U Introduces Direct Primary Care Advantage
Publication: Insurance Newsnet

AUSTIN, TX. September 21, 2023 – Healthcare2U announces the introduction of its DPCadvantage initiative, a new zero-dollar office visit fee healthcare membership. This initiative arms health brokers with an innovative solution to help employers contain costs related to their healthcare offerings as it diverts claims against major medical insurance plans.

“We understand the challenges associated with receiving quality healthcare and are diligent in our pursuit to make it affordable for everyone. Our zero-dollar visit fee DPCadvantage initiative is a necessary step toward reshaping the healthcare experience for our members,” said Andy Bonner, President and CEO of Healthcare2U. “Our goal is to empower individuals to prioritize their health and seek a path toward healthier lives.”  

Read the full press release here: Insurance Newsnet

How Direct Primary Care Can Help Fix American’s Growing Dissatisfaction with Healthcare

Healthcare2U’s Chief Medical Officer, Dr. John Rodriguez, is featured in a news story with Katie Aupperle on their “Focus at Four” segment discussing how Direct Primary Care can help fix the problem with current healthcare, something that a recent poll stated many Americans are dissatisfied with.


Katie Aupperle: Unexpected costs, access challenges, and long wait times. The barriers to seeing a doctor can stand in the way of receiving healthcare. A new poll finds that public satisfaction with the US healthcare system is remarkably low. Many are now looking for ways to make improvements- this is where direct primary care comes in.

To explain more about what this is, we’re joined by Dr. John Rodriguez. Thank you so much for taking the time to talk with us today. We wanted to start off, what did we see from the recent poll about satisfaction with our healthcare?

Dr. John Rodriguez: Yeah, I mean, again, to me, no surprise. We’ve been seeing this decline for quite a number of years now. It’s just the “hurry up healthcare system” we’re in now. Everyone’s in a hurry- doctors are in a hurry to see as many patients as they can, people ae trying to fight insurance companies because of the poor reimbursement, etc. So, we’re seeing the inevitable result is just poor patient satisfaction. When you’re only allowed seven minutes with your physician to maybe go over two or three items, it can be pretty frustrating in terms of the care received.

Katie Aupperle: What are some concerns that we’re seeing from people?

Dr. John Rodriguez: One of the concerns is that “the doctor didn’t listen to me”, right? So, patients walk out of the exam room just feeling like their questions weren’t answered and their care wasn’t appropriate. They’re left kind of in the dark in some sense, and good or bad, the patient is not happy and then they may seek care somewhere else or find another physician or clinic to what they think is receiving better care, but unfortunately, can be the same song and dance from clinic to clinic.

Katie Aupperle: What are some steps that you are hoping can be taken to improve circumstances?

Dr. John Rodriguez: Well with Healthcare2U, we advocate more of a direct relationship with your provider. The sad thing is, at the end of the day, it’s about trying to make a living. When you’re not paid enough by insurance companies and third-party payers, the quality of care suffers. We’re trying to bring more quality back in healthcare and make it more direct, like our direct primary care model, which is advocates for the relationship between patient and physician. That really puts the responsibility on the physician to provide that better care without having to worry about filing claim after claim after claim.

Katie Aupperle: How can this make a difference for patients?

Dr. John Rodriguez: For patients, it’s much better experience. The patient is allowed more time with the physician or their primary care provider. Instead of seven minutes, now it can go really as long as 15 to 30 minutes, if need be, to listen to the complaints of the patient. And the physician is obliged at that point because he’s now in a better financial position to be able to take care of that patient and provide the care they need, whether it’s further testing, less testing and saving the system money because the physician is able to listen, etc. I think that’s the key in all this is that the quality of the patient care is heightened as well as the value of the care given is improved on, and that there’s not a lot of wasted testing, a lot of wasted referrals, etc. which adds to the cost of healthcare in general.

Katie Aupperle: Are there any steps that patients can take to improve their experience?

Dr. John Rodriguez: Absolutely. I think number one is being patient with your current provider. Understanding that there’s a lot of burnout amongst physicians. They’re just very unhappy and feel like they’re trapped., so a lot of physicians just are not capable of giving the care they would like to give. I think that’s the frustrating thing in all of this. So, what patients can do is just be patient with their provider and understand that they’re going through some struggles. But at the end of the day, really what can the patient do, if they’re looking for better care for themselves, is to seek out a practice that has a DPC sort of a model. In other words, a cash direct model where the patient would pay a small monthly fee to be in that practice as a membership, thus allowing that provider to give the care that that patient deserves.

Katie Aupperle: Dr. Rodriguez, thank you so much for taking the time to come on the show and walk us through this.

To view more helpful Healthcare2U videos, check out our YouTube Channel!

Customizable Benefit Solutions Can Deliver Impressive Cost Savings

Article: Customizable Benefit Solutions Can Deliver Impressive Cost Savings
Publication: America’s Benefit Specialist
Featured: Andy Bonner

Healthcare2U Co-Founder, President, and CEO Andy Bonner recently sat down to write an article for America’s Benefit Specialist. He spoke about the struggles employers are currently facing when trying to provide quality, affordable care to employees, and how direct primary care (DPC) is one solution that is gaining momentum.

DPC is experiencing an impressive annual growth rate of 36%, emerging as an affordable and more accessible non-traditional healthcare alternative. Healthcare2U’s DPC membership offers nationwide, unlimited access to board-certified family care physicians or internists, and includes unlimited access to primary and urgent care, bilingual virtual care, an annual physical with four labs, and early-stage chronic disease management for 13 prevalent chronic diseases.

DPC is a solution that might not be known by every company, but should.

Read the full article here: America’s Benefit Specialist

Ask Dr. John Part 3 – A Physician’s Journey into Direct Primary Care

Why are physicians making the decision to switch to a Direct Primary Care (DPC) model for their practice? In part three of our three-part blog series, Healthcare2U’s Dr. John Rodriguez shares why he moved to a DPC model and some hesitations he had before the switch. Don’t forget to check out our first blog in this series, which discusses the benefits of working with this type of model, and the second, which discusses “bad debt” for physicians and why some are moving over to the DPC model.

Q: What excited you about DPC enough to begin your practice?

A: Many years ago in San Antonio, Texas, I started a traditional fee-for-service clinic. I became a preferred provider on the main commercial insurance plans and began to see patients under those contracts. After filing claims, I noticed that the payments were rather low. I felt that for the time I spent with patients, I was not appropriately reimbursed, if I was at all. I also began to notice a great deal of bad debt. Many insurance companies were not paying the bill, and I had to spend a lot of time on the phone trying to find out why. Having those struggles as a practitioner, I began to deal with the true frustration of running a practice. I saw many of my local physician friends struggle and eventually close their practices. I knew that this could be in my future as well, but I was really set on trying to keep my clinic open and continuing to take care of patients at all costs.

Several years ago, the DPC model began to show up on my radar through the internet, web searches, etc. There were a few physicians here in San Antonio who were beginning to do it. Although their price points were much higher, I felt that I could do the same thing at a much lower monthly cost and take care of most of my patients without them breaking the bank and allowing me to keep my doors open. This new DPC practice was leading to very satisfied patients and was creating a lifestyle that I was happy with.

My practice was not driven by how many patients I could see in a day but by quality and cost-effectiveness because many of these patients either had no insurance or had high deductibles. Everything they had to pay for came out of their back pockets, so I had to be very mindful of the cost impact they would experience with prescription medications, testing, etc. That journey has led me to a place where I firmly believe the DPC model works. It’s made for every primary care physician, and if possible, they should adopt this model in some form or fashion in their practice.

Q: What are the hesitations physicians typically have when starting a DPC practice?

A: As you can imagine, the horror stories that many physicians and residents hear of having their own practice have dissuaded them from having a private practice clinic. Many become employed with hospitals or insurance companies, and most become very unhappy being just an employee. The thought of starting one’s own practice leads to hesitation because of a fear of the unknown; “how do I do it? What do I do? Whom do I talk to?” All that can frighten many away from DPC, but I believe if you do your due diligence- if you read about it and talk to other physicians who are doing it- you develop your own model, it can be done. Seek out good legal counsel to make sure that everything is appropriate with what you’re going to do. If you have the desire and the drive to make healthcare better and do what’s right for the system, you will be successful and, I believe, have a quality of life and a practice that most physicians would dream of.

Healthcare2U’s DPC program is changing healthcare

As mentioned in the first blog, DPC is growing in popularity because of its benefits to physicians and patients. In addition to those benefits, Healthcare2U’s DPC focuses on the benefits for employers, helping them contain their healthcare costs. Now offering even more benefits than before with our new Direct Primary Care advantage (DPCa) product, you’ll see why Dr. John and many others agree DPC is a growing trend that’s here to stay.

With DPCa, you’ll receive:

  • $0 visit fee for annual physicals and labs
  • $0 visit fee for unlimited in-person acute care
  • $0 visit fee for unlimited in-person urgent care
  • $0 visit fee for unlimited in-person chronic care
  • $0 visit fee for 24/7 virtual care
  • Concierge and patient advocacy through our Patient Advocacy Line (PAL)
  • Nationwide footprint of physicians ready to provide quality care

DPCa advocates for preventative care to lower costs for employers and keep employees happy and healthy. With our PAL, employees are also guided through every step of their benefits and have a bilingual medical professional who will triage and book their appointments, so they’re never left to figure out their membership alone.

If you’re an employer or broker and would like to learn more about Healthcare2U’s DPC memberships, check out some of our other blogs or contact us.